Wednesday, July 22, 2009

Be Careful of Invention Promotion Companies

Many of us just don't have the time to promote our inventions since we're busy being moms or we're working full time jobs, so companies claiming to be able to promote your idea are very appealing. Though there are companies who are legitimate, there are some that will take advantage of you and are a complete waste of money. Some invention promotion firms may claim to know or have special access to manufacturers who are likely to be interested in licensing your invention. In addition, some firms may claim to represent manufacturers on the look-out for new product ideas. Ask for proof, such as contacts at manufacturers, before you sign a contract with any invention promotion firm that claims special relationships with manufacturers and/or media. If the promoter provides only one or two names, be careful: The contacts may be "shills" — people hired to give favorable testimonials.

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