Monday, August 29, 2011

Mulberry Street Marketing Tip Monday - How can I sell more product with my existing web site?

Here's the question that Jennifer Powell from Fat Cat Phonics left for Ruth Danielson with Mulberry Street Marketing Intel to answer:

" Fat Cat Phonics I am driving a moderate amount of traffic to my site but these visits rarely convert to sales. Any advice on what changes I could make to my home page?"

About Fat Cat Phonics

Fat Cat Phonics is an incredible invention and tool for teaching your child the fundamentals of reading and math.  It has been repeatedly proven that young children learn best by touching, feeling and experiencing materials.  Based on this research, their interactive learning approach uses bright colorful manipulatives, a dry erase marker and hundreds of reusable worksheets to encourage your child's natural love of learning.  To learn more about Fat Cat Phonics visit  It can also be found on the Womentorz forum.

Here's Ruth's invaluable tips to help increase business
utilizing your current website:

Monday, August 22, 2011

Amy's Invent View - EZ Bouquet

-Reviewed by Amy Porterfield -

Is EZBouquet really easy?

It sure is!
I like everyone else, go to someones house and look around and take inventory of how they decorated.  I take mental pictures and think "Can I afford to do that in my house?", "Do I have room for it?"  and most importantly; "Is it easy to do?".  Admit it, you do too. We judge the houses we go into and picture their stuff in our own homes.  One thing I have admired and always noticed is fresh flowers.  A botanist I am not though.  Flowers elude me for some reason because I can never take them out of the plastic wrap they came in and oh so delicately and artistically put them in a vase.

And then... (drum roll)...EZ Bouquet.  You can literally take any vase, bowl and even a veggie platter and turn it in to a living art piece.  And it takes little time and effort.  I put together a vase of heavy flowers in a plastic pot in the amount of time it took let my husband know I was upset I had to buy the flowers for myself... I kid, but seriously, this product works for itself.

All you have to do is get the flowers and put the stems in the holes.  No more holding a bundle of flowers and working in pieces fumbling around so you don't drop the whole thing.  You just put the stems in the holes of this geometrically designed sphere.  I'm serious, it's that easy.  Big pots, little pots, big vases, little vases, candy dishes, candle holders, upside down hats.  You can put this sphere in anything.  The great thing is you can take the sphere apart so it is two sides and put one side on a flat surface creating a pretty centerpiece to a cracker platter.  All you need is some glue dots to hold it in place.  You can also decorate for a wedding by putting the little size in smaller pots to put on wedding tables.  The sphere also allows you to make kissing balls which are also great for weddings.  This product is so versatile...I just had to own one myself.    Versatile, easy, and inexpensive... Isn't that what we are all looking for. 

The product is packaged two ways.  A Hat Box that has a 5.75" a 4" and a 2.2" sphere, or you can also get the 4" on it's own.  Go to or you can also check it out on in the "shop" section under home and garden.

To get your product reviewed email us at and we can get you in line for this awesome way to promote your product to tens of thousands of people!!!

Monday, August 15, 2011

Mulberry Street Marketing Tip Monday - Volume 2

Every other Monday Ruth Danielson, Owner of Mulberry Street Market Intelligence, which is a full-service, world-class public relations, marketing and market research agency, answers your burning marketing questions left on the Womentorz blog and soon to be left on the Womentorz Facebook page.  Not only will there be invaluable information shared by Ruth every other Monday, but it's also a great time to promote your business.

ere are the questions that were left last week that Ruth answers in the below video:

Kinzie Jones said...

How do I market my book with a grand total remaining budget of 0? I spent all my money and then some more on just getting my book and program developed. Now I am at a place where I am happy with how the book is but letting people know about it is a whole other (and bigger) problem. I am on fb, twitter, linkedin, and I have a blog. I just feel like I am running out of ideas. My book's name is Find Me Book. It is like a Where's WAldo or I SPY but you are searching for your family's faces. Thanks!! My website is  

Kara Anderson said...

 Out of the three main social sites Facebook, YouTube and Twitter what would be the best resource for buidling/researching a new business or product. Sending love from The Bag Holder-Dont be left holding the bag

Tricia Morris said...

How can I make the most of out getting my product into the social media market? What are the best social media sites (other than the obvious twitter,facebook)to work with? I already use facebook and twitter but I'm finding I'm a) running out of ideas and 2) still not capturing a lot of the market. Thank you.

Sunday, August 14, 2011

Healing Anaya- Healing Humanity

I recently learned of Anaya's story, which was shared with me by Michelle Cloney of LeBibble.  After learning Anaya's story I just had to share it from the eyes of her amazing and courageous mother.  Please keep Anaya in your thoughts and prayers and share her story with all of your friends and family.  It's an important message.

Our Story about “Healing Anaya- Healing Humanity”
Written August 14, 2011 by Anaya’s Mama. Camara Cassin

Her golden hair sparkles in the sunshine.  I bring my lips to her forehead and kiss her soft delicate skin.  Inhaling her sweet baby smell, my heart melts and my whole body tingles with the energy of mama love. Touching her hair with my fingertips I wonder at the little curls that spring up behind her perfect little ears.  I enfold her in my arms, and lay down beside her.  Just to be with her.  To enjoy every second of her.  She is dying.

On this day in 2009 I started having contractions.  Gut wrenching, make my legs shake contractions.  Inside my womb was a beautiful, healthy baby girl.  She was rambunctious and strong, kicking and stretching.  She’d push her little foot against the side of my tummy until you could actually see it.  Brent and I had already chosen a name for her.  Anaya.  It means “God’s Answer” or “Completely Free”.

We could never have known what the next two years would bring us.  Anaya entered the world on August 26.   She was completely whole and perfect.  Her apgars were normal, she squalled and waved her little fists about.  She nursed well and I took her home the next day.  For months everything was wonderful.  She had the most beautiful little smile, and would even mimic my sounds when I would coo at her.  She’d laugh.  I’d melt.

At four months the nightmare began.  She cried and was irritable all the time. She started choking at the breast.  We took her to emergency.  We were directed to the children’s hospital.  After weeks of intensive tests we were told that our baby Anaya’s myelin was disappearing from her brain, and her nerves.  That she would lose all of her abilities.  That we should take her home to die.  We left the hospital and drove home on Valentine’s day. 

We tried everything.  Naturopathy, Chinese Medicine, Conventional Medicine, Herbs, Homeopathy, Brain Gym, Faith Healers.  She continued to get worse.  I remember the last time she looked at me and smiled.  We were on the couch.  I was cuddling her.  She looked right into my eyes, into my soul, and she smiled the most beautiful smile I’ve ever seen.  Her hazel green and brown eyes seemed to have incredible love and wisdom in them.  I was entranced and stared at her until she looked away. That night she lost her sight, and her smile.

Anaya never sat up, never learned to crawl, and never said the word “mama” – but I’ve heard it in my heart.  She has become my teacher.  My mentor.  She is God’s Answer in my life.  I needed to learn about compassion.  I needed to learn patience.  I needed to learn what the meaning of life was.  All my life I wanted answers.  I wanted to know why I was so different from everyone else I had met.  Why it seemed as though humanity had started to lose their sense of self.  Why I did not have a sense of self and a feeling of purpose.  I started writing an online blog about my life with Anaya, sharing the ups and downs, the joys and the hurts.  People read it and understood.  I expressed my heart explicitly and found support and love.

Anaya became known nationally in Canada as the “Breast milk Baby”, as she could not tolerate formula and was now tube-fed.  I pumped for 10 months but was unable to produce enough to feed her.  Almost a hundred women from across Canada shipped us their frozen milk, and it is still her main staple food at 23.5 months.  Anaya has supporters all over the world who think of her with love.  She has taught so many people, through me, about finding the true joys in life and living in the moment.

Right now Anaya has bi-lobe pneumonia.  We were discharged on Wednesday from the hospital.  The doctor said there was nothing they could do, unless we wanted to put her on more intensive life supports.  We had always promised Anaya, and ourselves, that we would never do that to her.  When it is her time to go, we will let her graduate from this life with dignity, respect and love.  We will hold her close in our arms, in the comfort of our home and celebrate all the joy she has brought us and the lessons she has shared.  So we took her home.  It upset my nurse, she disagreed with our choice.  After an emotional argument she quit, and my nursing agency withdrew nursing support from our home.

These past few days have been rough.  Anaya needs care 24 hours a day.  I need to stay with her.  I promised my baby that I would be there to hold her when…she flies to heaven.  I still pray and hope for a miracle.  That she will overcome the pneumonia.  That she will regain her eyesight.  That one day I will see her smile and hear the word “Mama.”  I have faith, it is possible.  Anaya will turn two in 12 days.

I’ve asked people touched by Anaya’s life to help us through this time financially by subscribing to my blog or making a donation.  I ask you, please, read it.  Anaya’s lessons will touch your heart and inspire your soul.

Please visit all of these forums and share with others:

Monday, August 8, 2011

Mulberry Street Marketing Tip Monday - Post Your Question for the Week of August 8th!

Womentorz has partnered with Mulberry Street Market Intelligence to help our network grow their business!  Mulberry Street is a full-service, world-class public relations, marketing and market research services in a powerhouse of a boutique agency.

Last week's Mulberry Street Marketing Tip Monday was a HUGE hit with amazing questions left and great publicity for the winner!!!!

Every other Monday Ruth Danielson, Owner of Mulberry Street, will bring her marketing expertise by answering an issue or question you may have in regard to marketing your own business.  If your question is selected your business will get an amazing plug in the posting as well as a link to your website.  Don't miss this FREE and invaluable educational and promotional opportunity!!!!  Simply leave your question below this posting as a comment and stay tuned for next Monday's posting answering the winning question!  You can re-post your question from past postings since they were all excellent!!!!

Here's Last Week's Tip:

Monday, August 1, 2011

Mulberry Street Marketing Tip Monday Answering Hugga-Bébé

Every other Monday Ruth Danielson, Owner of Mulberry Street Market Intelligence, which is a full-service, world-class public relations, marketing and market research agency, will be answering one of the many important marketing questions left in the previous week's posting on the Womentorz Blog.

Last week's winning question was left by Kimberly Davis of Hugga-Bébé, which is a patent-pending, innovative product that allows children 4-months to toddler years to experience comfort and security while playing in activity centers, jumpers, walkers, and park bucket swings. Hugga-Bébé's unique wrap-around design literally hugs your baby making those "one size fits all" seats really fit. 

It was tough to pick a winning question to answer because there were so many great questions left.  You were all winners in our book!  Thank you everyone for participating.  Keep posting your questions even if it's the same one from the previous week.  Stay tuned for the next Mulberry Street Marketing Tip Monday question request!!!!

Mulberry Street Marketing Tip for
August 1, 2011